Josh McDaniels wants to build a winning team in Denver.  Beyond that goal however, he has proven that he is a coach dedicated to building a winning mentality. 

With the Denver Broncos in a 2-7 rut following their early season winning streak, they find themselves on the outside of the playoff picture with one game to go.  The Broncos (8-7) will play a Kansas City team that has underwhelmed on the whole, but has proven capable of upsets over quality teams (having beaten a backsliding Steelers team in overtime in week 11).

For this critical game McDaniels elected to deactivate the team’s leading offensive weapon in Brandon Marshall.  He went a step further by making clear the move was not purely for health reasons, calling it “a coaching decision, not a medical issue.”

He elaborated by stating “our word for the week has been accountability. And we’re looking to put the 45 guys on the field on Sunday that want to play together, want to help us try to win and qualify for the playoffs, and anybody that showed any indifference to that, we’ll play without them.”

With their playoff life on the line, McDaniels elected to drill a point home to the rest of his team; anyone is expendable if they don’t show the proper fire and desire.  The chances of a second reconciliation in the offseason (after starting this year in a tumultuous fashion) are quite slim.

Marshall had complained of trouble with his hamstring, and maintained he would not have been able to go should McDaniels have left him active.  McDaniels disagreed. 

“There’s a number of players that are going to play on Sunday with things that are much more difficult to deal with than what he has,” he stated, taking care to drive the point home by making mention three separate times.

Marshall disagreed, but kept his comments milder than he had during the offseason, “I don’t think Coach ever played in the NFL, so for my hamstring to be feeling the way it felt, it’s tough for me to go out there and expect to play at a high level,” Marshall stated, “I’ve battled through a whole lot of injuries before. I played the whole year last year with a tear in my hip. So, I don’t think my toughness is in question here.”

One of Marshall’s major contentions during the offseason when making trade demands was how the team handled his prior injury.  He had claimed the extent of the injury was concealed from him, and that he was encouraged to play through the injury despite its severity.

When asked of McDaniels’ references to accountability, Marshall continued, “Well, accountability and injury is different, you know?”  He then added, “I pulled, well, I wouldn’t say I pulled my hamstring, it’s definitely not that bad, but it’s tough.”

Ultimately McDaniels contended that Marshall was putting self interests ahead of the team, possibly concerned with how a poor game might impact his value in the offseason at the expense of fighting to earn the team a playoff berth.

The 6-0 start behind a team thought to be beginning to rebuild was a signal to a changing culture.  McDaniels now has to fight the same second half woes that led to a collapse by Denver after an 8-4 start virtually assuring them the division collapsed into an 8-8 close that cost Mike Shanahan his job.

Will McDaniels’ far more hard-line approach ultimately benefit Denver?  That remains to be seen.  With a win Denver could earn themselves a playoff appearance, but in doing so they have likely just lost a pro-bowl wide receiver.

Read more Denver Broncos news on BleacherReport.com

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